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Motivation

The Danish maritime industry has traditionally focused on delivering products to its customers, based on the longevity and high technical/functional qualities of their physical artefacts. But as with most established industries, the continuing market globalisation in the shipbuilding industry both opens opportunities, in terms of a rising number of potential customers and represents threats, due to the growing number of competitors worldwide. Maritime component manufacturers are experiencing a growing demand from customers with respect to after-sales service. In this context a great business opportunity has been identified in becoming more systematic about.. + read more

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